HBO Max becomes more accessible with the deployment of audio content


HBO keeps its promise to Max streaming service more accessible and deploys audio-described content this week. Following a settlement last October where the company has agreed to make its content more accessible people who are blind and visually impaired, HBO is meeting its target dates for deployment so far.

This week’s changes include “nearly 1,500 hours of featured audio content across web and mobile platforms,” ​​according to a press release from the Disability Rights Advocates (DRA) and the American Council of the Blind (ACB ). Content includes HBO originals, Max originals, Warner Bros. movies from parent company WarnerMedia as well as certain “acquired content”. Some of these titles include Its dark materials, Dunkirk, Euphoria, Batman v Superman: Dawn of Justice and Generate + ion.

HBO plans to bring audio description to all connected TVs and is creating audio descriptions for all of its new Original and Max Original shows. According to the release, the company promises that 3,000 hours of described content will be available by the end of March 2022, and at least 6,000 by March 2023. Additionally, a new Audio Description section will be added to the navigation menu to make the video available. accessible research. easier content. Improvements are also underway “in the coming months” for visually impaired users who have encountered problems creating accounts using screen readers.

The audio description is a separate track that you can switch to, and it “provides a verbal description of the visuals on screen,” according to the release. Based on questions submitted to the Roku support forums in January, it appears that HBO has tested this feature live at least since then, confusing some users when the audio track describing on-screen visuals was activated.

With this rollout, HBO joins the likes of Netflix, Apple TV, Prime Video and Hulu on one list of streaming video providers that offer audio description tracks for their content.



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